목차 I.Hyundai History II.Total Quality Management III.Hyundai’s Quality System IV.6 – sigma V.Recognition of Quality VI.Conclusion
본문 1.Established a global management system through expanded overseas production 2.Achieving high results even during global economic crisis 3.Six years of continuous inclusion in ‘Best 100 Global Brands’ 4.Hyundai’s Tau engine awarded “Top 10 engine” again and again 5.Became top in quality and customer satisfaction in Germany and America 6.Korean factories, the world’s largest, best environment, and global production network
2.Total Quality Management
Quality A term used by customers to describe their general satisfaction with a product. Products that have a low defect rate. Total quality management A philosophy that stresses three principles, Customer satisfaction, Employee Involvement, and Continuous Improvement
Hyundais Beliefs on Quality They to make it their goal to keep promises to their customer: The best quality and service means being the most competitive Services managed with genuine interest, and concern. Hyundai has a long-term vision of “innovation for the customer” 1.Philosophy that prioritizes customer satisfaction 2.Goal of high-value that improves brand and emotional connection
본문내용 i’s Quality System 6sigma Recognition of Quality Conclusion Hyundai Motor Company 1967 Hyundai Motor Company is incorporated 1998 Acquisition of Kia Motors 2000 Incorporated first Korean automotive group 2003 Exports exceed 1 million units; 10 billion dollars First in Korean Industry Customer Satisfaction for 10 years running 2004 New record for Korean exports of 10 million units exported |
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